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For those that like big menus with lots of choices, 2018 should be your year as the industry will see an array of new streaming services for live sports fans. But who will join the likes of Sling, Hulu Live, AT&T, YouTube, FuboTV, and more in the months ahead?

Last year saw the launch of new streaming services and key enhancements to yet others. Social media sites have begun streaming live sports to their legions of members. Mobile sports viewing choices are driving use of the second screen for content consumption, and with it, advertising.

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When construction began on the nearly $1 billion US Bank Stadium in Minneapolis, Vikings fans expected very big things. What they got was more than they could imagine; a new tech-infused venue, new content apps, a 360-degree camera system and a tech accelerator to attract startups.

And thanks to a solid season in the new digs, the Vikings won the NFC Central to land at least one home playoff game and a shot at a NFL first - playing in the Super Bowl on their home field in February.

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When it comes to building an off-the-field career, there's no time like the present for NFL players to start, as the league, the players association and the sports-tech industry have collectively generated more opportunities than ever before. Experiences - and even their biometric data - count as a valuable, marketable asset.

The list of resources for players and alums includes learning from spring football leagues, teaming with sports accelerators who seek experience to hone their wares, attending profession-specific boot camps co-created by the NFL, and tapping resources created by partnerships struck by the NFL Players Association.

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