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This Sunday's Super Bowl, the 47th, will mark a major milestone in the evolution of live sports beyond traditional broadcast TV, as it will be only the second SB to be live streamed to the wired masses, but the first to be delivered to wireless devices. That fact portends to shatter last year's audience mark of 2.1 million viewers – a record for live streamed sports events according to the league.


Assuming consumers are educated, ready and able to sign up for new home monitoring and control services from telcos and cablecos is a dangerous game that could conclude with an anticipated fertile new revenue ground turning to dust.

Consumers are still struggling to understand the often-changing ins, outs, pricing, promos, combinations, commitments and super fine print that goes with home voice/Internet and TV bundles, offered by warring service providers where they reside. And that's for residences that still sign up for subscription-based pay-TV bundles.


With the mammoth crowd cleared, the announcement noise backed down to well under 100 decibels, and Vegas returning to its regularly scheduled programming, it's time to separate the loud noise from the relevant video news from the consumer electronics industry's largest gathering.


The 10-year, $2-billion exclusive contract extension HBO inked with Universal Studios earlier this week underscores the trials and tribulations that TV channels and their distribution partners face when delivering an array of compelling and affordable content to consumers.

While once these channels – Home Box Office (HBO), The Movie Channel, Showtime, Cinemax and Starz – relied on first-run movie-loaded lineups to attract consumers, original programming now reigns supreme with consumers, who instead covet series such as True Blood, Game of Thrones, Dexter, Spartacus, Boardwalk Empire and countless others.